Monday, February 7, 2011

Keep it Rollin!




Hello All!

Well I have a new logo made from Graphic Designer Gustav Dejert who resides in Stockholm, Sweden! Yes Sweden. I wanted to use a designer who could capture a 50’s / 60’s pop style with a modern twist.

His illustration and animations hark back to 60s styled graphic design posters which are noted for their outline-free, masking-based and detailed style.


His style was very important to me since the way I prepare my sandwiches, create spreads and make my caramel popcorn is very traditional.

As well as the way I interact with farmers, distributors, bakers and customers although I have a few modern tools at my expense to help things run smoothly.


Other than that I’ve been getting busy for this Years Farmers Market. We also have a few promising things coming up this year that I’m very excited about so I won’t reveal too much because I don’t want to hex it. I’ll just let you know that it means lots and lots of paperwork, working with a few new farms, and creating cool video which I’ll post on my blog as soon as its complete. One thing about going through a rough winter is that it thickens your skin and gives you time to focus on things to come in the spring, summer and fall. I’ll keep you posted after making a few more trips to city hall.